Shifting landscapes, evolving customer behaviours, and smart adaptions to capture Aussie engagement.
Join the Australian Marketing Institute (AMI) and ThinkNewsBrands for the Marketing Perspectives Series, where some of Australia’s leading marketing experts will explore the shifting landscape of consumer behaviour.
In this exclusive event, you'll gain invaluable insights into how marketers can navigate today's macro-economic challenges, from inflation and the rising cost of living to societal shifts driven by social media, emerging technology, and the growing influence of Australia's CALD (Culturally and Linguistically Diverse) audience.
This session offers a deep dive into how Australian consumer beliefs are evolving and how businesses—and their marketing leaders—can adapt. Learn how to make smart, forward-thinking decisions that not only strengthen your brand's message but also resonate with the nation's changing sentiment.
This thought leadership event at News Corp Australia will feature insights from:
- Kerry Warren, Editor at news.com.au
- Amanda Gordon, AM, Former President of Australian Psychological Society
- Vanessa Lyons - Chief Executive Officer - ThinkNewsBrands
The expert panel will explore the dynamic marketing landscape, addressing the impact of shifting consumer beliefs, macro-environmental trends, and emerging technologies. With a focus on the ongoing demand for brand and business growth, the panel will offer practical insights and real-world strategies for enhancing marketing capabilities that drive influence and measurable results.
Don't miss this chance to gain practical advice and insider knowledge to stay ahead in the rapidly evolving marketing landscape.
Get ready for an evening full of lively discussions, plenty of networking opportunities, delicious canapés and refreshments.
Spaces are limited. Grab your tickets now.
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Who Will Attend
THOUGHT LEADERS
Senior Marketers, Entrepreneurs, Agencies and Independent Consultants who have their finger on the pulse.
SENIOR MARKETERS
Chief Marketing Officers (CMOs), Marketing Directors, Heads of Departments, C-suite marketers.
PANEL OF EXPERTS
Moderated by:
Vanessa Lyons is the Chief Executive Officer (CEO) of ThinkNewsBrands.
A three-time Chief Marketing Officer (CMO) Top 50 lister, Vanessa has held a range of executive positions at Wilson Parking, insurance business AUB Group, Telstra and Philips. Her influential career remains a driving force in shaping the trajectory of news media.
Speakers
Amanda Gordon, AM, Former President of Australian Psychological Society
Amanda has been a practitioner of psychology for over 30 years, and loves being able to use the scientific evidence to assist individuals, couples, families, organisations and communities to enhance their wellbeing and take ownership of their life choices. She believes passionately that knowledge and understanding underpin real power, and her goal is to empower people to heal themselves and thus be free to heal the world.
Kerry Warren, Editor at news.com.au
Kerry Warren was appointed Editor of Australia's leading news website, news.com.au, in August 2023. She has held numerous senior leadership roles since joining news.com.au in 2019, including Commissioning Editor, News Editor and Sections Editor. An outstanding journalist and leader, Kerry helped spearhead news.com.au’s groundbreaking #LetHerSpeak, #JusticeShouldn’tHurt and #AboutBloodyTime campaigns, which have won a News Award, a Kennedy Award, a Walkley Award and a B&T Women in Media Award. Kerry has been a journalist for more than 15 years, starting her career at The Sydney Morning Herald, followed by a stint at The Australian Women’s Weekly as Digital Managing Editor.
Thank you to our sponsor
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