Specialisation is for when you want to drive innovation and change. The DMI SPECIALIST online Digital Strategy and Leadership certification is perfect if you’re looking to take on a more strategic role or want to transition into a leadership position.
Digital Marketing Strategy & Leadership Specialism, powered by the Digital Marketing Institute, uses DMI’s digital marketing knowledge to bring you a specialist course designed to create digital strategists and leaders. It will deepen your knowledge of digital marketing tactics, digital strategy execution, marketing communications, omnichannel marketing campaigns and help you to become a successful leader.
Learning Outcomes
You will learn how to plan an effective strategy and marketing communications plan, implement and review strategy performance using budgeting, resourcing, and reporting systems. You will also gain the key skills and knowledge required to move into a management or leadership role in the digital marketing industry. There are 10 in-depth modules in this certification.
Who should Attend
Savvy entrepreneurs and business owners
Anyone looking to build AI skills to future-proof
Students who want advanced digital marketing skills to fast track their career their career
Program outline
This certification guides you through 10 modules that focus on planning an effective strategy and marketing communications plan, implementing and reviewing strategy performance along with using budgeting, resourcing, and reporting systems for successful strategy execution. It also covers the key skills and knowledge required to move into a managerial or leadership role in the digital marketing sphere.
Digital Marketing Institute is an AMI Partner. We are happy to offer the course to our members with an exclusive discount.
*This course qualifies for 100 CPD points under the AMI’s Certified Practising Marketer program.
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