Build Your Personal Brand

  • 24 March 2026
  • 12:30 PM - 1:30 PM
  • Online

Registration

  • Please make sure you are registered in your AMI account
  • Please note that the recording of the webinar is available to watch on demand for AMI members only. Please contact membership@ami.org.au if you wish to hear more about AMI membership benefits.

Register

Learn how to define and communicate what makes you memorable as a marketer. This interactive session will help you uncover your unique value and express it with clarity and confidence.

Once upon a time, it was ok to "do your job" and rely on the power of people around you to recognise your skills and achievements.

But the world career planning has been turned on its head and we need better tools to get spotted and stand out from the crowd.

The truth is that we’re now all "personal brand managers", responsible for defining and communicating what we do in a way that people will remember.

This short, interactive webinar starts a look within - via a story telling exercise to reveal your own ’special sauce’. (Many people have no idea what natural skills they have until they’re prompted!)

We then look to the "outside world" and explore how to communicate that idea to those around via a short, memorable phrase that you can used in conversation, online or wherever it’s needed!

Its a simple framework that raises powerful questions and generates great ideas.

Come prepared for an interactive, challenging and and engaging session, that could lay the foundation stones for a totally new approach to the way you see yourself.

What You Will Learn

  • How to identify your unique strengths and natural skills 
  • Why personal branding is now a core career skill, not an optional extra
  • How to articulate what you do in a clear, memorable way
  • A simple framework to help you stand out and be remembered

Who Should Attend

  • Marketers at any stage of their career
  • Professionals looking to increase visibility and recognition
  • Anyone wanting clarity on how to position themselves more effectively
  • Marketers open to reflection, interaction, and fresh perspectives
The session is run by Chris Meredith (MBA, CPM), who helps people create, capture communicate great ideas.

About the presenter:


Chris Meredith
Chilli Sauce - Innovation and Training

Chris Meredith is a podcaster, speaker, coach, and trainer who helps people become more creative and confident with their business ideas. He offers practical programs in creativity, communication, persuasion, presenting, and facilitation, among others.

Chris has worked with companies in many industries, including finance, travel, packaged goods, B2B, drinks, telecoms, pharmaceuticals, and luxury goods, helping them improve and grow their businesses.

Chris’s approach includes teaching, coaching, mentoring, and consultancy, all focused on helping people build skills and achieve their business goals.

What people say

“Chris’s energetic facilitation ensures your full engagement, delivering a series of practical principles that are simple and easy to apply in your work today. The course is a game changer’

(Kate Young – Head of Customer Centricity and Capability, ANZ Bank)

“I was so thrilled I chose to join this session, Chris was brilliant in totally supporting us with the missing educational piece we needed on how to best run a presentation with impactful info for our personal and business.”

Sarah Learmonth, Learning and People Development Manager – L’Oreal

*This course qualifies for 4 CPD points under the AMI’s Certified Practicing Marketer program