IMMEDIATE ACCESS | ONLINE COURSE: DMI PRO | Certified Digital Marketing Professional

  • 19 December 2024
  • 31 December 2025
  • Online
  • 500

Registration

  • Please ensure you are logged into your AMI member account to register for this course.
  • For more information on AMI membership email membership@ami.org.au

Register

Boost your career and stay relevant with the world's most recognised Digital Marketing Diploma

Stay relevant and advance your career with the world's #1 Digital Marketing Diploma developed by top industry experts worldwide. Move beyond theory, and master in-demand digital marketing skills with a practical learning approach including AI, digital strategy, social media, PPC and more. Gain professional-level knowledge to confidently drive immediate business and career impact. Become a certified professional showcasing industry-aligned expertise.

Become an AI-powered digital marketer with New AI Skills.

DMI Pro is developed and constantly updated under the guidance of DMI Global Industry Advisory Council, including some of the most influential marketers globally, to ensure that the course content and curriculum reflect the latest trends, practical skills, tools and best practices in the industry. Download a course brochure to learn more about course content and modules. 

Course Info

 Course Length: approx 30 hours Online
 Self-Paced Learning
 Completion Time: up to 26 weeks
 Professional Certification

Modules of Capability

You’ll gain the knowledge, practical experience, and insights to excel and speak with confidence in the digital marketing industry. In short, you’ll become a versatile digital marketer, equipped to design, implement, measure, and optimise digital marketing strategies from the ground up: 

  1. Digital Marketing in the Era of AI
  2. Content Marketing
  3. Social Media Marketing
  4. SEO (Search Engine Optimisation)
  5. Paid Search (PPC) and Display
  6. Advertising
  7. Email Marketing and Automation
  8. Essential Soft Skills for Digital
  9. Marketers
  10. Web Optimisation, eCommerce, and Social Commerce
  11. Analytics with Google Analytics 4 (GA4)
  12. Digital Marketing Strategy

    Who is DMI Pro for?

    • Those with responsibility for developing and implementing online marketing strategies
    • Anyone looking to pursue a career in digital marketing
    • Marketing professionals who wants to keep up with the rapid changes and stay relevant to seize and drive career growth opportunities
    • Marketing Executives, Marketing
    • Coordinators, Marketing Assistants
    • Marketing Interns, and
    • Marketing Analysts
    • Brand Managers, Brand
    • Strategists, Event Planners, and Public Relations (PR) professionals
    • Copywriters and Content Creators
    • Media Planners and Media Buyers
    • Market Research Analysts, Data
    • Analysts, and Product Marketers
    • Marketing managers and marketing directors
    • Consultants and IT managers
    • Entrepreneurs and small business owners

    Key Learning Outcomes

    • AI-Powered Digital Marketing Expertise: Master your knowledge in competitor analysis, campaign execution, and performance measurement while harnessing AI tools to boost efficiency, streamline processes, and drive impactful results.
    • Strategize for Success: Plan and execute comprehensive, AI-enhanced digital marketing strategies tailored to unique business goals and audiences.
    • Build Brand Awareness and Drive Engagement: Utilize AI-driven social media and content marketing strategies to captivate audiences and foster engagement.
    • Drive Traffic and Visibility: Implement SEO, PPC, display advertising, and AI tools to attract and retain target audiences. 

    Learning Experience

    • The course is self-paced and delivered online via cutting edge platform MyDMI. It also comes with interactive content via live webinars, community forums, tutor support and more.
    • Highly interactive with chances to practise everything you learn
    • Practical live classrooms each month on the latest trending topics and updates to platforms
    • Practical exercises, reflections and up-to-date ‘Extend Your Learning’ content

    Download the brochure to learn more about each module of the course, exam and certification. 

    DMI Pro is accredited by the AMI

    DMI PRO is the only professional certification endorsed by the AMI. Endorsement means that the Australian Marketing institute recognises the quality and value of DMI PRO to the marketing profession and the impact on a learner’s knowledge and skills to perform successfully in their marketing role. 


    Digital Marketing Institute is an AMI Partner. We are happy to offer the course to our members with an exclusive discount. 


    *This course qualifies for 100 CPD points under the AMI’s Certified Practising Marketer program