Workshop. Creating Content with AI

  • 24 October 2024
  • 25 October 2024
  • 2 sessions
  • 24 October 2024, 11:00 AM 2:00 PM (AEDT)
  • 25 October 2024, 11:00 AM 2:00 PM (AEDT)
  • Virtual Classroom (Online)
  • 30

Registration

  • Please ensure you are logged into your AMI member account to register for this course.
  • For more information on AMI membership email membership@ami.org.au

Register

Transform your content creation using AI. Maximise content quality and output, while minimising costs with cutting-edge AI tools. 

Creating Content with AI – a practical and immersive workshop to bring you into the AI-era. Dive into the world of AI-driven content creation with our intensive workshop. Whether you're crafting text, visuals, or videos, AI tools can elevate your content and simplify your production processes. From setup to strategy, and execution to optimisation, learn how AI can transform the way you create and deploy content.

Learn to harness AI for engaging, innovative, and effective content across all digital platforms. Create more content and increase quality, all while reducing creative costs.

Embracing AI can lead to incredible benefits:

  • Producing more content, allowing for a great presence on more social media platforms – without compromising on quality.
  • Better quality content, higher social media engagement and more traffic.
  • Constantly refined strategies with AI insights, leading to higher conversions and faster sales growth.
  • More efficient content processes, lowering costs while boosting productivity.

And that means achieving your marketing goals with increased efficiency and reduced overhead.

Mastering Content Creation with AI: Easier Said Than Done

AI works on a garbage-in, garbage-out basis. Without the right skills and AI prompts, it generates you ordinary content that doesn't reflect your brand's voice. Plus, an over-reliance on AI can reduce creativity and raise potential ethical and legal concerns.

Who is this class ideal for:

This workshop is ideal for content creators, digital marketers, social media managers, and business owners looking to leverage AI to enhance their content creation skills and streamline their content processes.

What you will learn:  

  • Introduction to AI in Content Creation: Overview of AI's role in various content formats and its benefits for your strategy.
  • AI-Driven Content Strategy Development: Align AI tools with your marketing goals to improve your content and its effectiveness.
  • Writing with AI: Generate and refine high-quality written content using AI, ensuring it aligns with your brand voice.
  • Creating Visuals and Graphics with AI: Use AI to produce compelling and consistent visual content tailored to your brand requirements.
  • AI in Video Production: Explore AI applications in video production from scripting to post-production.
  • Measuring Success and Optimizing Content with AI: Utilise AI for content analysis and apply insights to improve your content strategy.

Course experience 

  • 6 hours total – 2 x 3-hour sessions, attend both
  • By completing this workshop, you'll earn a Social Media College Certification. It's a blockchain-verified digital credential that you can add to your LinkedIn profile and share with your network, showcasing your new skills and value
  • Scheduled online learning achieves significantly higher completion rates than self-paced courses. You'll collaborate with classmates, get quick answers from teachers, and engage in deeper discussions – all while enjoying the flexibility to learn from your own location without needing to travel.

Facilitator


Jonathon Tanner

SMC CEO and Co-Founder

Jonathon is a highly motivated and passionate Co-CEO and entrepreneur with a great track record of delivering results.

He spent a decade working as a strategy consultant specialising in growth strategy, mergers and acquisitions and operational improvement, predominantly for private equity companies, across a wide range of industries.

Since then, he co-founded, scaled and exited Chargebar, Australia's largest provider of out-of-home charging solutions.

He's currently the Co-CEO and a Founder of Social Media College, a leading global educator in social media marketing. In 2022, he won Social Media Educator of Year and was also nominated for Young Entrepreneur of the Year.

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Social Media College is an AMI Partner. We offer members a 10% discount on  SMC pricing and charge in AUD (Versus USD) for added convenience.

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    *This course qualifies for 24 CPD points under the AMI’s Certified Practicing Marketer program