SA Marketers Meetup: Inside Study Adelaide’s Winning Retention and Loyalty Campaign

  • 11 September 2024
  • 5:30 PM - 7:30 PM
  • UCity Adelaide, 43 Franklin Street, Adelaide
  • 50

Registration

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Join us for our upcoming event as we delve into the remarkable success of Study Adelaide's 'Summer in Adelaide' campaign, the winner of the 2021 AMI Retention and Loyalty Award. Discover how this program retained students and overcame competition from other Australian states and territories by providing the largest and most compelling summer program for international students in Australia.

Event Details:

Date: 11th September
Time: 5:30 PM -7:30 PM
Location: UCity Adelaide, 43 Franklin Street, Adelaide

Enjoy a complimentary drink on us and snacks throughout the evening

Why Join?

      Gain insights into the strategies and tactics used to achieve remarkable results in student retention and loyalty.

      Learn from the challenges and successes of launching a high-impact marketing campaign.

      Network with industry professionals and aspiring marketers.


Meet the presenter

Jane Johnston, Chief Executive 

A marketing professional with a career in international education and marketing, Jane Johnston commenced as the Chief Executive of Study Adelaide in 2022. Jane is responsible for increasing awareness of Adelaide as a study destination and delivering programs to support international students in Adelaide.

Jane has led nationally award-winning destination marketing campaigns and worked with federal, state, and territory governments to deliver large-scale support programs for international students during the COVID-19 pandemic. In 2022, she was appointed to the National Council for International Education to help lead the sector through the next phase of recovery and growth, working with education providers, industry, and government.

Jane holds a Bachelor of Management (Marketing) and a Bachelor of Business (International Business) from the University of South Australia. During her studies, she spent a semester abroad in Toronto, Canada.

Come along and catch up with the Adelaide marketing community! We look forward to welcoming you to an evening of inspiration, learning, and networking.