SOLD OUT Marketers Lunch & Network: SATC - Insights to 2023 AMI award-winning campaign

  • 11 April 2024
  • 12:30 PM - 2:30 PM (ACST)
  • The Drive, Memorial Drive Tennis Centre, Memorial Drive, Adelaide SA 5000
  • 0


Registration is closed

Join fellow marketers for a light lunch and opportunity to network at The Drive, Adelaide's exciting new venue at Memorial Drive.

Gain insights to South Australian Tourism Commission's 2023 AMI Marketing Excellence award-winning Social Media Campaign, with a presentation and Q&As from SATC Executive Director of Marketing, Erik de Roos and team. SATC also won AMI's Award for Marketing Team of the Year in 2023.

Includes a light lunch and refreshments. Bar drinks available to purchase.


Erik de Roos 
Executive Director of Marketing, South Australian Tourism Commission

Erik joined South Australian Tourism Commission in July 2021 as Executive Director of Marketing. He is responsible for promoting South Australia as a destination of choice to domestic and international markets. The current focus post-COVID is on stimulating visitation and keeping SA top of mind as a compelling and accessible holiday destination. Erik's 20+ years of experience include CMO of iconic San Remo Macaroni and a long successful career in advertising.

Lily Hoffman

Social Media and Content Manager, South Australian Tourism Commission

An experienced broadcast and print journalist with a career including the ABC and Seven West Media, Lily joined SATC in late 2021 to head up the social and content team. As the storyteller for South Australia, the team creates best-in-class content for SATC’s owned media platforms. In 2022, Lily led SATC’s social media and content strategy to a video-first approach, resulting in significant increases in reach and engagement. 

*This event counts for 8 CPD points.