IMMEDIATE ACCESS | ONLINE COURSE: DMI Data and Web Analytics (Foundational)

  • 29 July 2023
  • 31 December 2023
  • Online

Registration

  • Please make sure you are registered in your AMI membership account to proceed.
  • For more information on AMI membership email membership@ami.org.au
Registration is closed

DMI Data and Web Analytics (Foundational)

Fast-track your Data and Analytics skills with this online short course. Sharpen your analysis by learning Data Analytics, Reporting, Data Management and Data Security best practices, plus get ready for GA4.

Who Should Attend

Marketing Professionals, small business owners, Product managers, entrepreneurs or anybody looking to skill up quickly in data and web analytics

Topics Covered

1.     Data and Analytics Fundamentals
2.     Web Analytics & Google Analytics 4 (GA 4)
3.   Data Security and Compliance
4.   Visualizing and Presenting Data

Learning Outcomes

1.     Uncover the insight behind your date
2.     Configure both GA4 and Universal Analytics, gather your data, and use reports for insights on campaign performance
3.     Give your customers and web visitors confidence by using GDPR and CCPA guidelines
4.   Use creative visualisation and presentation to help understand what your data is telling you

Course Experience

  • 4 Interactive Modules.
  • 11 Hours self-paced learning content - 12 weeks to complete.
  • Practical Toolkits and Templates.
  • 40 question multiple choice exam online
  • Associate Level Certificate

Digital Marketing Institute is an AMI Partner. We are happy to offer the course to our members with an exclusive discount. 



*CPMs can register 44 points for Professional Maintenance Program (PMP) at this course.