Do you ever wonder why some marketing leaders are more effective than others?
Why some marketers are able to better influence stakeholders including the board, CEO, and peers within a senior executive team?
Are you experiencing a declining relevance to the wider business and a gradual reduction in being top of mind for strategic direction and decision-making imperatives?
Join global leadership executive and Wiley published author, Hamish Thomson, for an informative and thought-provoking workshop. Hamish will outline the expectations of exceptional marketing leaders from a CEO’s perspective and will reveal the secrets on how to enhance their ability to influence their board, CEO and peers within a senior executive team, increase their relevance to the wider business, and be top of mind for strategic direction and decision-making imperatives.
In today's business world, the diminishing prominence of the CMO position poses a genuine challenge to senior marketers. It is not often related to a lack of technical or functional skills, and it is almost never related to the person "not being right." Exceptional marketers are needed more than ever to create transformative results that make a meaningful difference to many.
While technical and functional skills are necessary for any marketing leader, they are not always sufficient. This workshop will help you understand how to create transformative results that make a meaningful difference to many, and how to take responsibility for the opportunity that marketing leadership provides.
Don't miss this opportunity to pick the mind of an experienced global executive leader and gain insights that will set YOU apart as an exceptional marketing leader.
Register now for "A CEO's Guide to Exceptional CMOs" and be a part of a transformative experience that will elevate your career to the next level.
This workshop is a necessity for all marketing leaders who want to make a meaningful impact in today's business world.
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About Hamish Thomson:
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Hamish Thomson
CEO, Board Director, Leadership author
A New Zealander by birth, Hamish is a seasoned global leadership executive. In a 30-year career, he has been a successful CEO/Regional President and Global Brand head for Mars Incorporated (UK, Australia, and Chicago), a senior marketing and sales lead for Reebok International (England and the Netherlands), and a fresh-faced account executive in the London advertising scene.
A board chair, director and advisor (including NED of one of Australia’s leading mental health and suicide prevention agencies, OzHelp Foundation), he is the author of the Wiley-published international business book, “It’s not always right to be right” – an autobiographical account of leadership and personal lessons relating to breakthrough and transformation.
Hamish is currently an advisor and angel investor within various global start ups (notably, global food-tech platform mywellabee.com and neuroplasticity cognitive leaders, Neurocare Ltd). A regular keynote speaker and multi-national consultant, he currently resides in Sydney, Australia with his wife and three children.