Universal Google Analytics is phasing out, and Google Analytics 4 (GA4) is here to take its place.
GA4 is a revamped analytics system, with different reports than what you're used to seeing in the original Google Analytics. Many businesses have already made the switch. Is yours one of them?
Join facilitator Nick Guebhard, Founder & Digital Analytics Consultant at DataTribe, and get a crash course on this new analytics platform. Gain a better understanding on the most effective use of these new tools and focus on the critical metrics that can make a big difference to you in your role as a marketer.
Who Should Attend
Topics Covered
Learning Outcomes
Course Experience
Learn more about the course on NZ Marketing Association website.
Facilitator
Graeme Douglas
Senior Consultant, Sparkline
Graeme works as a senior consultant for Sparkline, a digital analytics business delivering data architecture and insights support to clients.
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