Learn about the ‘traps for young players’ in stakeholder management and how they should approach this critical part of implementing marketing strategy.
Doug Kessler (Velocity Partners UK) nailed it in his summary of one of the key challenges for marketers – managing stakeholders. So, we thought we better provide a workshop that takes you through the both the theory of stakeholder management and the practicalities of identifying which stakeholders are important and then developing a road map in managing them.
An interactive workshop looking at both internal and external stakeholders as well reviewing cultural considerations. Plus, you will hear from some of New Zealand’s leading marketers on ‘traps for young players’ in stakeholder management and how they approach this critical part of implementing marketing strategy.
Who Should Attend
The facilitator will present that week's topic live online with other participants. There will also be activities and resources to support your learning.
Managing Director, archetype
Tony works with private and public organisations to grow their leaders and teams. He develops leaders by growing their leadership skills and their ability to lead people in authentic, influential ways.
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PO Box 322, St. Leonards NSW 1590
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