Webinar: Switch Thinking – How to be more creative in minutes?

  • 05 July 2023
  • 12:30 PM - 1:30 PM
  • Virtual Classroom (Online)


Registration is closed

It’s often hard to get people fired up about the next brainstorming or ideation session. . . Until now.


Part of the reason is that participants often are thinking in the same way.

In this webinar, Dr Ken Hudson the inventor of Switch Thinking will show marketing and team leaders how to Switch their individual and collective Thinking in their next brainstorming, ideation or problem-solving session.


The results can be quick, game-changing and energising for participants.

The webinar will also cover how leaders can encourage their team to explore new ideas and take sensible risks via the 2 Minute Switch.

This webinar will be highly interactive and energising.


Dr. Ken Hudson

Dr Ken Hudson was a former Marketing Director at American Express as well as having extensive senior marketing experience in advertising and direct marketing. His PhD was in Organisational Creativity, and he has worked with many leading brands across Australia and Asia. Ken has also taught part-time in the School of Marketing at UTS. He also has a B.Bus (UTS) and an MBA (UNE).

For more information visit: www.switchthinking.net

*This course qualifies for 7 PMP points under the AMI’s Certified Practising Marketer program. 

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