Get to know a CMO Series - Dean Gould

AMI's Livestream Chats bring together marketers across multiple industries and sectors to foster conversation and spark debate.

AMI Livestream Chat events are held live and online, they consist of experts speaking on topics relevant to professionals. These topics can be within the marketing or professional sphere. The Chats are focused on a conversation around the topic, encouraging new perspectives, ideas and conversations.

Each Livestream Chat will include:

• Topic conversation
  Hear about topics relevant to all professionals
• Q&A
  Ask questions of the experts
• Connecting with peers
  Your time to connect with marketers across the country (and sometimes the world!)

Topic and Focus:

Get to know a CMO Series
Presented by the AMI Queensland Committee

'Marketing is the fun part of any business. It is the point of interpretation, translation and connection. Spending your career in that light bulb moment between supplier and customer is a privilege.'
- Dean Gould

About the CMO:

Dean Gould
CMO, Southern Cross University

     

Dean Gould is a marketing and media professional with three decades of experience across the diverse sectors of higher education, tourism and media. As an ex-journo he is always looking for the story whether it is a marketing brief, a communications plan, a brand strategy or a crisis to be managed.

His current role as Chief Marketing Officer at Southern Cross University includes responsibility for brand strategy, marketing, media, communications, design, digital, sponsorships, partnerships, alumni and philanthropy. He has managed change in almost every senior role he has undertaken and the current COVID-19 crisis has brought its own challenges and impacts that need to be navigated.

Areas of passion:

• Communications and media
• Connecting people with the right message
• Cut-through with branding