Telling compelling stories is the key to effective content marketing.
Mark Jones, Chief Storyteller and CEO at Filtered Media uncovers his brand storytelling framework, Beliefonomics, devised to help organisations and professionals realise the true value of their story.
Tune into this unmissable webinar to learn a structured process that can takes organisations from complex to simple storytelling, where market impact is amplified through an audience of customers and partners.
Mark Jones
Chief Storyteller & CEO at Filtered Media
Mark Jones is a Master Storyteller and Brand Strategist who helps business leaders harness the power of storytelling for growth. He has more than 20 years’ experience in professional storytelling as a journalist, editor, publisher and speaker, working with iconic brands including Coca-Cola, Microsoft, Google, IBM, Telstra, Adobe, KitchenAid, Fairfax and IDG. Mark has interviewed global CEOs and politicians, broken national business and technology stories, and captivated audiences around the world with his passion for storytelling, marketing and brand strategy.
Together with his wife, Heather Jones, he founded respected brand storytelling agency, Filtered Media. His first book, Beliefonomics: Realise the True Value of Your Story, will be published this year.
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