Michael Laps

Laps Ventures

 

Member profile details

Prefix
Mr
First name
Michael
Last name
Laps
Organisation
Laps Ventures
Job Title
Founder
State of Residence
VIC
SUFFIX
PAMI CPM
Bio
Michael is a born strategist with over 15 years of experience working with executives, senior leadership teams and entrepreneurs to drive revenue for their companies.

An award-winning marketer, in 2014 Michael founded and was CEO of what became one of Australia’s premier independent digital agencies, Yoghurt Digital. By the time he exited in mid-2022, Yoghurt had a team of 35 across Australia, New Zealand and the UK, and had worked with household names like ANZ Bank, H&R Block, P&O Cruises, Converse, the NRL and many more.

Since then, Michael has launched a growth advisory focused on building effective marketing strategies in parallel with strong operational capabilities to deliver not just growth - but scale.

In his spare time, Michael is a Non-Executive Director at both Marriott Support Services and Family Life, a guest lecturer at Macquarie University and UNSW, a Senior Advisor at 24 Hour Business Plan, and a trainer at Australia’s peak marketing body, the Australian Marketing Institute.
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