Craig Harding

Cor Comms

AMI Fellow CPM

 

Member profile details

Prefix
Mr
First name
Craig
Last name
Harding
Post-nominals
FAMI CPM
Organisation
Cor Comms
Job Title
Marketing Director
State of Residence
TAS
AMI Designation
AMI Fellow CPM
SUFFIX
FAMI CPM
Bio
I have extensive professional marketing experience, working in the discipline for more than 20 years with international exposure in Australia and the UK.

As a major shareholder and Director of communications consultancy, Corporate Communications, I provide high-level strategic marketing communications advice and manage and implement campaigns across a variety of industries and sectors including fine food, tourism, fast moving consumer goods, financial and professional services, health and fitness, industrial supplies, publishing, social policy and government services and logistics.

I have had broad experience in fine food marketing holding product and brand management positions across Atlantic salmon and cheese categories with globally focussed companies Aquatas Pty Ltd (now Tassal Ltd) and UK-based Glanbia Plc, where I was responsible for product and brand development strategies.

My professional marketing experience encompasses the broad range of marketing-related mechanisms including brand positioning and image development, planning and producing advertising and marketing collateral, media planning and implementation management along with campaign project management.

I have have received peer recognition winning Australian Marketing Institute (AMI) awards and Public Relations Institute of Australia (PRIA) awards at both a state and national level.
Profile photo
 

Professional Certification

Certification
  • CPM

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